Fashion photography workshop by Ron Ranere, Positive Image  email ron@positiveimage-boston.com for more info and to register

Flashes popping, beautiful women, delicious men, and exotic locations, this is fashion photography in the movies, where more attention is paid to the models and photographers than to the clothes. In reality, clothes are paramount during a fashion shoot. Models are a vehicle to display the clothes and the right model is one of the key elements to creating a successful shot for the client. The team of model, makeup artist, stylist, and photographer execute the art director's concept. Ron has been shooting fashion since the late 70s. He has seen styles come, go, and come back again. The business has evolved from the photographer hashing out a concept with an art director during an interview to dropping your book off to art buyers so they can see if you have the right style for the art director's concept.

Once you are booked as the photographer you become the team leader/project manager. You will learn how to: understand and execute the shoot concept, cast the shoot, manage the shoot, practice proper studio techniques, walk away with a satisfied client.

Ron is a teacher with 20 years experience instructing college level design courses and also operates an architecture/interior design firm. His design aesthetic continuously influences his fashion work. http://www.positiveimage-boston.com

Come with an slr or a dslr that you know how to use. During the afternoon session you will be shooting the model, connected to the studio strobes with a pocket wizard in your flash shoe. Ron will teach you how to do this. All the techniques that you learn are applicable to portrait photography too.

Fashion Photography Workshop agenda/outline:
10am Coffee and bagels
Morning session:
Setting up a studio what you need.
Working with clients and art directors: what?s in your book and the interview.
Studio strobe lighting, the modeling light advantage
Strobe modifiers
Digital workflow
Clear up the mysteries surrounding color balance
Using a histogram while you are shooting
Shooting tethered to a computer for the ultimate preview
Management of your image files
12:30 Lunch break discussion:
The makeup artist will give you pointers on how to hire and interface with her/him. Lots of time for questions.
Bring your own lunch. There are several places to get takeout with 1 min. walk of the studio.
1:30 Live shoot with a model on the set :
The shoot concept
What should the model wear, styling the shoot
Directing the model
Managing the makeup artist/stylist
Composition
Q and A will happen all day long.

Click her to see he HANDOUT

What students said about this workshop:

"Ron is an excellent instructor. I learned so much @ this event even though I don't have a digital slr yet. Kerri the make-up artist was very informative & down to earth. Cassie the model was great."

Mr. Ranere was excellent! His teaching style was hands on and refreshing. Something that is lacking in most workshops and classes. The model (Cassie) and Make-up artist (Kerri) were also informative and fun to interact with. Thumbs Up!"

"Soup to Nuts....covered all topics regarding fashion photo shoot. Answered all questions honestly and thoroughly."
"I really enjoyed this workshop. I learned a lot. The model and make-up artists were both wonderful cheerful and just a pleasure to be around."